Breaking The Marketer’s Code

We will be breaking the marketer’s code by talking about the methods and tools that marketers utilize to make consumers spend more than what they need to.

Chapter 1 – The Power of Digital Marketing

Chapter 2 – Journey Through Marketing Funnel

Chapter 3 – Targeting The Perfect Customer Persona

Chapter 4 – Marketing Tactics Influencing Customer Behaviour

Breaking The Marketer's Code Chapter 1 - Journey Through The Marketing Funnel

BTMC – Journey Through Marketing Funnel – Chapter 2

If you have not read the first chapter on the basics of digital marketing, you can read it here. It will help prime you for the information that I am going to share below. What is a Marketing Funnel? It is the core framework that marketers use to map a customer’s journey. The marketing funnel …

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Breaking The Marketer's Code Chapter 1 - The Power of Digital Marketing

BTMC – The Power of Digital Marketing – Chapter 1

This is the beginning of a series, Breaking The Marketer’s Code, where I will share the marketing tactics companies utilize to trigger you to consume more than you need. We should not be influenced by external factors like social media or marketing tactics into making our purchases. First, we will need to talk about the …

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